Several summer camps, including Lake Bryn Mawr Camp, Camp Mataponi, and Tyler Hill Camp, are prohibiting beauty products like makeup brushes and face creams from being brought by campers. This decision comes in response to the beauty-obsessed Gen Alpha, who are avid users of skincare and beauty products. The camps, located in northeastern Pennsylvania and Maine, aim to create a makeup-free environment for their young attendees.
https://fortune.com/2024/06/29/sephora-kid-gen-alpha-summer-camp-ban
