Generation Alpha, the youngest demographic cohort, began in 2010, and the last of them will be born in 2024, with the oldest turning 14 this year. They are beyond being merely digitally native, as the internet is a fundamental aspect of their lives. Shaped by remote work and mobility, they are already making a significant impact on the global economy and culture. With nearly two billion individuals worldwide, Generation Alpha is the largest generation in history and is characterized by unique interactions with the world around them.
The oldest Gen Alphas can almost drive: Here’s how millennials’ kids will shop, work, and live
Updated on April 19, 2024