New York City’s Department of Education has rebranded itself as New York City Public Schools, aiming to create a more connected and empathetic image for families. Schools Chancellor David Banks highlighted the shift in language to foster a sense of community and warmth, moving away from bureaucratic connotations. The change, though gradual and not eliminating the official name Department of Education, reflects a deliberate effort to enhance public perception and engagement with the school system.
https://hellgatenyc.com/doe-nyc-public-schools-brand-refresh